Analog (human) shoppers at the mall (“physical retail”). What Do You Call the Opposite of Online Sales? Amazon has marched into every arena of commerce, building moat after moat — logistical, financial, customer service — to keep its rivals from catching up. It expanded into selling its own wares, into physical retail, entertainment and into all manner of home monitoring devices. And it has its Sauron-like eye aimed relentlessly on a whole lot more than that.” –Kara Swisher, “As Jeff Bezos Takes Off, Meet His Earthbound Successor”; The NYT (2/3/2021). Once upon a time — like 20 years ago — “physical retail” was just . . . “retail.” As in , “I’m going to the mall this weekend to buy a new pair of jeans.” Fast forward two decades. Now, the juggernaut known as “Amazon” has expanded into so many lines of business, both online and off, that we need a new term for old-fashioned, in-person sales to distinguish them from the Internet-based, virtual kind. 2009-2013 Housing Market...